What Are Some Strategies For Attracting Young Golfers?
Probably the greatest challenge faced by the golf industry in the 2020’s is the need for generational change. New blood is urgently required, especially in club land. Golf clubs around the world want to attract new members and young golfers are an essential part of this. In Australia, according to a national survey conducted by Golf Australia, the average age of male golf club members is 58 and for women it is 64. These are the golfers who are most committed to the sport and make the most substantial regular investment in the game of golf via their annual subscription and weekly competition fees. Many of these golfers play multiple times per week and spend money in their pro shops and clubhouse facilities. What are some strategies for attracting younger golfers to the game?
Causes Club Golfer Culture
